Terms & Conditions

TERMS & CONDITIONS

AdValue Media

Effective Date: July 2025
Last Updated: July 2025

ACCEPTANCE OF TERMS

By accessing or using any services provided by AdValue Media ("Company," "we," "us," or "our"), you ("Client," "you," or "your") acknowledge that you have read, understood, and agree to be bound by these Terms & Conditions ("Terms"). These Terms constitute a legally binding agreement between you and AdValue Media.

If you do not agree with any part of these Terms, you must not use our services. Your continued use of our services constitutes acceptance of any modifications to these Terms.

These Terms apply to all users of our services, including but not limited to advertisers, publishers, affiliates, and any other parties engaging with our digital marketing, affiliate marketing, and performance marketing services.

DESCRIPTION OF SERVICES

AdValue Media is a technology-enabled marketing services company specializing in digital marketing, affiliate marketing, and performance marketing solutions. Our comprehensive suite of services includes:

  • Performance Marketing: Data-driven advertising campaigns optimized for measurable results, including cost-per-acquisition (CPA), cost-per-click (CPC), and cost-per-lead (CPL) models Etc.
  • Affiliate Marketing: Management and optimization of affiliate networks, partner recruitment, tracking, and performance analytics to maximize revenue through strategic partnerships.
  • Digital Marketing Services: End-to-end digital marketing solutions including search engine marketing, social media advertising, programmatic advertising, and multi-channel campaign management.
  • Technology Solutions: Proprietary tracking systems, analytics platforms, attribution modeling, and marketing automation tools designed to enhance campaign performance and ROI.
  • Consulting Services: Strategic advisory services for digital transformation, marketing optimization, and performance enhancement across various digital channels.
  • Campaign Management: Complete lifecycle management of marketing campaigns including planning, execution, monitoring, optimization, and reporting.

Our services are delivered through a combination of proprietary technology platforms, strategic partnerships, and expert human oversight to ensure optimal performance and compliance with industry standards.

USER OBLIGATIONS AND PROHIBITED CONDUCT

By using our services, you agree to comply with all applicable laws, regulations, and industry standards. Your obligations include:

  • Compliance Requirements: You must ensure all marketing materials, campaigns, and promotional activities comply with applicable advertising standards, consumer protection laws, data protection regulations, and industry-specific requirements in all relevant jurisdictions.
  • Accurate Information: You must provide truthful, accurate, and complete information in all communications, registrations, and campaign materials. Any false or misleading information may result in immediate termination of services.
  • Content Standards: All content provided for campaigns must be original, legally compliant, and free from intellectual property infringement. You are responsible for obtaining necessary rights, licenses, and permissions for all materials used in campaigns.
  • Account Security: You must maintain the confidentiality of your account credentials and notify us immediately of any suspected unauthorized access or security breaches.

Prohibited Conduct includes but is not limited to:

  • Fraudulent Activities: Any form of click fraud, impression fraud, lead fraud, or other deceptive practices designed to artificially inflate performance metrics or generate illegitimate revenue.
  • Illegal Content: Promoting or distributing content that violates laws including but not limited to adult content restrictions, gambling regulations, pharmaceutical advertising rules, or financial services compliance requirements.
  • Harmful Practices: Distributing malware, viruses, or engaging in activities that could harm users, networks, or systems.
  • Intellectual Property Violations: Using copyrighted material, trademarks, or other intellectual property without proper authorization.
  • Spam and Unsolicited Communications: Sending unsolicited emails, messages, or engaging in other spam-like activities.
  • Data Misuse: Collecting, storing, or using personal data in violation of privacy laws or our data policies.
  • Competition Violations: Engaging in activities that violate antitrust laws or unfair competition practices.

INTELLECTUAL PROPERTY RIGHTS

  • Our Intellectual Property: All proprietary technology, software, algorithms, methodologies, reports, analytics, and other intellectual property developed or used by AdValue Media remain our exclusive property. This includes but is not limited to:
  1. Tracking systems and attribution models
  2. Analytics platforms and reporting tools
  3. Proprietary algorithms and optimization techniques
  4. Marketing methodologies and best practices
  5. All content on our websites and platforms
  • Client Intellectual Property: You retain ownership of your trademarks, copyrights, and other intellectual property rights in materials you provide to us. By engaging our services, you grant us a limited, non-exclusive license to use your intellectual property solely for the purpose of delivering contracted services.
  • Third-Party Rights: We respect the intellectual property rights of third parties and expect our clients to do the same. Any infringement claims should be reported to us immediately.
  • License to Use: You grant AdValue Media a worldwide, non-exclusive, royalty-free license to use, reproduce, modify, and distribute your content and materials solely for the purpose of providing services under our agreement.
  • Work Product: Any strategies, insights, or methodologies developed specifically for your campaigns may be retained and used by AdValue Media for future service improvements, provided that confidential client information is not disclosed.

DATA COLLECTION AND PRIVACY

  • Data Collection: We collect and process data necessary to provide our services, including but not limited to campaign performance data, user interaction data, demographic information, and behavioral analytics. Our data collection practices are designed to enhance campaign performance while respecting user privacy.
  • Privacy Compliance: We are committed to complying with all applicable privacy laws and regulations, including GDPR, CCPA, and other relevant data protection frameworks. Our detailed privacy practices are outlined in our Privacy Policy, which is incorporated into these Terms by reference.
  • Client Data Responsibilities: You are responsible for ensuring that any data you provide to us or collect through our services is obtained legally and in compliance with applicable privacy laws. This includes obtaining necessary consents, providing appropriate privacy notices, and respecting user opt-out preferences.
  • Data Security: We implement industry-standard security measures to protect data from unauthorized access, disclosure, alteration, or destruction. However, no system is completely secure, and we cannot guarantee absolute data security.
  • Data Retention: We retain data only as long as necessary to provide services, comply with legal obligations, or as specified in our Privacy Policy. Upon termination of services, data will be handled according to our data retention policies and applicable legal requirements.
  • Cross-Border Data Transfer: Our services may involve transferring data across international borders. We ensure appropriate safeguards are in place for such transfers in compliance with applicable laws.

LIMITATION OF LIABILITY

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, ADVALUE MEDIA'S LIABILITY ARISING OUT OF OR RELATED TO THESE TERMS OR THE SERVICES SHALL BE LIMITED AS FOLLOWS:

  • Exclusion of Damages: IN NO EVENT SHALL ADVALUE MEDIA BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, INCLUDING BUT NOT LIMITED TO LOSS OF PROFITS, REVENUE, DATA, BUSINESS OPPORTUNITIES, OR GOODWILL, REGARDLESS OF THE THEORY OF LIABILITY AND EVEN IF ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.
  • Liability Cap: OUR TOTAL LIABILITY FOR ALL CLAIMS ARISING OUT OF OR RELATED TO THE SERVICES SHALL NOT EXCEED THE TOTAL AMOUNT PAID BY YOU TO ADVALUE MEDIA FOR THE SERVICES DURING THE TWELVE (12) MONTHS IMMEDIATELY PRECEDING THE EVENT GIVING RISE TO THE LIABILITY.
  • Service Availability: We do not guarantee continuous, uninterrupted, or error-free operation of our services. We shall not be liable for any disruptions, delays, or failures in service availability.
  • Third-Party Actions: We are not responsible for the actions, omissions, or performance of third-party platforms, networks, or service providers that may be integrated with our services.
  • Performance Results: Marketing results depend on numerous factors beyond our control. We do not guarantee specific performance outcomes, conversion rates, or return on investment.

DISCLAIMERS

Service Provision: OUR SERVICES ARE PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, WHETHER EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT.

  • Performance Disclaimer: While we employ industry best practices and advanced technology to optimize campaign performance, we make no guarantees regarding specific results, conversion rates, return on investment, or other performance metrics. Marketing success depends on multiple factors including market conditions, competition, product quality, and economic factors beyond our control.
  • Technology Disclaimer: Our technology platforms are designed to provide accurate tracking and reporting, but we cannot guarantee absolute accuracy due to technical limitations, browser restrictions, ad blocking software, and other factors that may affect data collection and measurement.
  • Third-Party Disclaimer: Our services may integrate with third-party platforms, networks, and technologies. We are not responsible for the availability, performance, or policies of these third-party services.
  • Regulatory Compliance: While we strive to maintain compliance with applicable laws and regulations, you are ultimately responsible for ensuring your campaigns and marketing activities comply with all relevant legal requirements in your jurisdiction.

INDEMNIFICATION

You agree to indemnify, defend, and hold harmless AdValue Media, its officers, directors, employees, agents, and affiliates from and against any and all claims, damages, losses, costs, and expenses (including reasonable attorneys' fees) arising out of or relating to:

  • Content and Materials: Any content, materials, or information you provide to us or use in connection with our services, including claims of intellectual property infringement, defamation, or privacy violations.
  • Legal Compliance: Your failure to comply with applicable laws, regulations, or these Terms, including but not limited to advertising standards, consumer protection laws, and data protection regulations.
  • Breach of Agreement: Any breach of these Terms or any other agreement between you and AdValue Media.
  • Third-Party Claims: Any claims by third parties arising from your use of our services or your marketing activities conducted through our platforms.
  • Data Issues: Any claims related to data collection, processing, or use in connection with your campaigns or marketing activities.
  • Campaign Activities: Any claims arising from your advertising campaigns, promotional activities, or business operations conducted in connection with our services.

This indemnification obligation shall survive termination of these Terms and continue for all claims arising from your use of our services.

GOVERNING LAW AND JURISDICTION

  • Governing Law: These Terms shall be governed by and construed in accordance with the laws of [Insert Jurisdiction], without regard to its conflict of law provisions.
  • Jurisdiction: Any legal action or proceeding arising under these Terms shall be brought exclusively in the courts of [Insert Jurisdiction]. You hereby consent to the personal jurisdiction and venue of such courts.
  • Dispute Resolution: Before pursuing formal legal action, the parties agree to attempt to resolve disputes through good faith negotiation. If negotiation fails, disputes shall be resolved through binding arbitration under the rules of [Insert Arbitration Organization].
  • Exceptions: Either party may seek injunctive relief or other equitable remedies in any court of competent jurisdiction to protect intellectual property rights or confidential information.
  • Class Action Waiver: You agree that any dispute resolution proceedings will be conducted only on an individual basis and not in a class, consolidated, or representative action.

MODIFICATIONS TO TERMS

  • Right to Modify: We reserve the right to modify these Terms at any time to reflect changes in our services, legal requirements, or business practices. Modifications will be effective upon posting the updated Terms on our website.
  • Notice of Changes: We will provide reasonable notice of material changes to these Terms through email, platform notifications, or other appropriate means. Your continued use of our services after such notice constitutes acceptance of the modified Terms.
  • Review Responsibility: You are responsible for regularly reviewing these Terms to stay informed of any changes. If you do not agree with any modifications, you must discontinue use of our services.
  • Version Control: We will maintain version control of these Terms, including effective dates and change logs, to ensure transparency regarding modifications.
  • Contract Precedence: To the extent there are conflicts between these Terms and any separately executed service agreement, the terms of the separately executed agreement shall prevail with respect to the specific services covered by that agreement.

TERMINATION

  • Termination Rights: Either party may terminate this agreement with thirty (30) days written notice. We may terminate immediately if you breach these Terms or engage in prohibited conduct.
  • Effect of Termination: Upon termination, your right to use our services will cease immediately. We may retain certain information as required by law or necessary to resolve disputes.
  • Survival: The following provisions shall survive termination: intellectual property rights, indemnification obligations, limitation of liability, governing law, and any other provisions that by their nature should survive termination.
  • Data Handling: Upon termination, we will handle your data according to our data retention policies and applicable legal requirements.

GENERAL PROVISIONS

  • Entire Agreement: These Terms, together with our Privacy Policy and any applicable service agreements, constitute the entire agreement between the parties and supersede all prior or contemporaneous agreements or understandings.
  • Severability: If any provision of these Terms is found to be invalid or unenforceable, the remaining provisions shall continue in full force and effect.
  • Waiver: No waiver of any provision of these Terms shall be deemed or shall constitute a waiver of any other provision.
  • Assignment: You may not assign or transfer your rights or obligations under these Terms without our prior written consent. We may assign our rights and obligations under these Terms without restriction.
  • Force Majeure: Neither party shall be liable for any failure to perform due to causes beyond their reasonable control, including natural disasters, government actions, or technical failures.
  • Contact Information: For questions regarding these Terms, please contact us at:
  • AdValue Media
    Email: [email protected]
    Address: MLU Market 310 T/F , Plot -12 , Sector-12, Dwarka, New Delhi 1100178.

By using our services, you acknowledge that you have read, understood, and agree to be bound by these Terms & Conditions.
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This Privacy Policy governs your use of AdValue Media's services and reflects our commitment to responsible data stewardship in the digital marketing industry.